Aurora

Founded 1919 · Turin, Italy · Isaia Levi

Aurora built the first wholly Italian pen, and still manufactures in the city where it began. Its name was chosen for what it means — the dawn that follows the night — in a country coming out of the First World War. It makes everything in house: body, nib and ink.

History

Isaia Levi, a Turin textile merchant, founded Aurora in 1919 with the intention that Italy should stop importing German and American pens. By the thirties the house had a catalogue of its own, with models such as the Optima. In 1947 it launched the 88, designed by the industrial architect Marcello Nizzoli — the same man behind the Olivetti typewriters — which sold more than seven million units and became the Italian pen par excellence. Aurora never moved abroad: it still produces in Turin, and is one of the very few houses in the world that makes its own gold nibs rather than buying them.

Iconic models

  • 88 (1947)

    Designed by Marcello Nizzoli; more than seven million sold and the silhouette that defines the Italian pen.

  • Optima

    An Auroloide resin body with grain that never repeats, and a piston filler; the current flagship.

  • Ipsilon

    The house's entry, in resin or metal, with the same nib made in Turin.

  • Talentum

    A conical cap silhouette with contrasting finishes; the most contemporary proposal.

Worth knowing

Aurora makes its own gold nibs, which almost no house does: most buy them from a handful of German suppliers. It also makes its own ink, Aurora Black, which among collectors has a reputation as one of the blackest there is.

Aurora at Reserva de Marcha

See all 12 in the catalogue →

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